Putting the fun in feminism

Putting the fun in feminism

by marlies|dekkers

It was a dream come true, working with the legendary photographer Ellen von
Unwerth. I had admired her work for years, her iconic images of women like Rihanna, Jennifer Lopez, and Madonna in magazines like Vogue and Vanity Fair, her unforget-table campaigns for Guess and Chanel, but I had also felt a very strong kinship with her: here was another woman who celebrated women’s bodies without ever objectifying them. A woman who had been pioneering feminine feminism, just like me.

Before picking up a camera to become one of the world’s most celebrated fashion photographers, Ellen von Unwerth was a model herself. “I was never
allowed to move, so when I started taking pictures, I told my models to move, to have fun! Women are so beautiful when they feel free!”, she told me during the shoot for my Julia Child collection in Los Angeles. And indeed, watching our models Destene K. and Mosh blossom under Ellen’s eye on the set -with Destene at one point putting a pie on Mosh’ beautiful behind with Ellen snapping away, hollering ‘yes, yes!’- I could see that the fun and confidence she generates in women is the secret of her success.

“I don’t want to objectify women, I want to see every side of them.”
Ellen von Unwerth

When I asked Ellen, who launched the careers of many top models like Claudia Schiffer (“I found her by accident!”) and Eva Herzigova (“She is oozing with vitality!”) if she considered herself a feminist, she reacted almost surprised: “But of course! I am a woman!” When Ellen recently had a big retrospective exhibition, covering 30 years of her career, she named it ‘Ladyland’. Why? Because the German photographer has always maintained that the past, present and future is decidedly female. And although all her work is sensual, provocative and downright sexy, it is not her objective to only cast women in a typical ‘sexy light’. “I don’t want to objectify women, I want to see every side of them. There are so many sides to women!”

Meanwhile, on our set in LA, pure magic was happening. Mosh, who also happens to be a burlesque super star, was looking drop dead gorgeous in a bra and corset – with garters! – from my frivolous, pink-and-black ‘Meringue’ collection. All of a sudden, she grabbed a can of whipped cream and brought it to her mouth. With a beaming smile, Ellen started taking pictures. A gesture that in different circumstances, with a different (male) photographer, could have seemed semi-pornographic, became a joyful expression of Mosh’ sensuality: she was not trying to seduce us with that whipped cream, she was having a blast, and she was happy to have us watch. Ellen turned to me and winked: “I just love to play!”.

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Happy Women’s Day

Marlies Says

Happy Women’s Day

by marlies|dekkers

Happy Women’s Day! I am extra excited about this edition, because wow, what a year it’s been for feminism! This is the year that we went global; that we showed up with our money, our bodies, our time and our voices to show the world: this is OUR time!

Effortless EXPRESSION

MD Friends

Effortless EXPRESSION

by marlies|dekkers

When I think of someone who is the embodiment of the highest level of expression, I have to think of German opera superstar Nadja Michael (47). This fearless feminine feminist is absolutely unforgettable in roles like Medea, Salomé and Lady Macbeth, performing phenomenally not just as a singer, but also a dancer and actress. How does she do it?

Fearless FUN

MD Friends

Fearless FUN

by marlies|dekkers

She started out as a contestant on the Norwegian version of ‘So You Think You Can Dance’; a few years later her debut single ‘Sunrise’ reached triple platinum status. But what makes Norwegian/Cuban star Alexandra Joner (27) such a feminine feminist icon is the fearless fun with which she expresses herself; in her singing and acting, but also in her fabulously sexy looks (often wearing marlies|dekkers, of course!). “I am fighting to make ‘sexy’ a positive thing!”

LUST for LIGHT

MD Friends

LUST for LIGHT

by marlies|dekkers

With her stunning staged photographs, Dutch artist Marie Cécile Thijs (1965) connects the past with the present in an intensely poetic, painterly way. Originally a lawyer, she decided more than fifteen years ago to follow her love for the camera. In just a short period of time, Marie Cécile became an internationally acclaimed artist whose works are included in the collections of museums like the Rijksmuseum Amsterdam and the Museum of Photographic Arts San Diego. She has also presented her art at TEFAF (widely regarded as the world’s pre-eminent fair of art and antiques), Art Miami and Photo Shanghai. For her signature series ‘White Collar’, Marie Cécile photographed the only surviving 17th-century pleated ruff in the world, then digitally added it to her models for an almost surreal, mesmerizing result.

marlies|dekkers lingerie

Marlies|dekkers heeft een grote variëteit aan lingerie wat gedragen kan worden door iedereen en voldoet aan iedere vrouw haar behoefte. Naast het aanbieden van producten op onze webshop, houden we een blog bij in de categorie ‘Maison Marlies’ waar over verschillende onderwerpen geschreven wordt zoals; Waarom 50 worden fantastisch is, een 5-stappenplan voor het kopen van lingerie voor jouw vriendin, vrouw of partner , hoe je lingerie als deel van je outfit maakt en andere leuke onderwerpen.

Maison Marlies

In Maison Marlies blog kun je van alles lezen over het leven achter en rondom het bedrijf. Of je nu wilt weten waar ze haar inspiratie vandaan haalt voor het ontwerpen van een nieuwe collectie, of dat je interesse hebt in haar levensstijl, gezonde recepten, of haar smaak in bijzondere kunst, je kunt het vinden in de blog. Deze zakenvrouw krijgt het voor elkaar om met een knipoog te schrijven over haar zakenreizen, shop avonturen, haar collega’s, vrienden en familie en zelfs over haar vakanties waar ze even helemaal tot rust komt. Wanneer je even niet meer weet hoe je jou goede bh maat kunt vinden, biedt Maison Marlies een aantal richtlijnen zodat je je boezem kunt schudden zonder dat je borsten eruit floepen. Comfort voor je buste is een combinatie van de juiste maat en de juiste kwaliteit. Je wilt toch geen onhandig ondergoed, terwijl dit eigenlijk heel makkelijk voorkomen kan worden door het dragen van hoge kwaliteit lingerie?! En wanneer je voorgevel goed op z’n plaats gehouden wordt kun je eindelijk volledig je vrouwelijkheid vieren. De blog geeft advies over het mixen en matchen van lingerie, over het stimuleren en inspireren van je eigen stijlgevoel en houdt je op de hoogte van de laatste trends.

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Haar celebrity vrienden zijn ook erg blij met de perfecte pasvorm van de bh's van marlies|dekkers. Deze vriendinnen laten met trots hun sexy lingerie van marlies|dekkers zien in fotoshoots voor tijdschriften, en tijdens optredens, tv-shows of zelfs in films. Maison Marlies wijdt een speciaal gedeelte van de blog aan gerelateerde nieuwtjes en ontwikkelingen zodat je altijd op de hoogte blijft van de laatste ontwikkelingen rondom de speciale missie die de visie van Marlies’ ademt voor de toekomst.