The story behind my care bra for breast cancer survivors

The story behind my care bra for breast cancer survivors

by marlies|dekkers

Breast cancer awareness has always been a cause very close to my heart. And from the beginning of my brand, I have had conversations with breast cancer survivors who told me about their struggles, needs and wishes. Since comfort and support is in the DNA of all my designs, I often received very positive feedback from these women about my collections. But I wanted to know more. A few years ago, after a meeting with renowned surgical oncologist Jean Klinkenbijl, I decided to organize a special get-together for my team and a group of (ex-)breast cancer patients. That evening, I discovered that out of the 15 women present, 14 women had their needs met by my regular designs. Not bad, but not enough for me. I knew what I had to do: design a special post-op bra.

 

Based on all the precious feedback and professional advice I received throughout the years, I gave the bra a flexible shape to ensure an extremely comfortable fit. The soft, pre-shaped cups had to be wireless and offer more coverage than usual. I created a wide, crescent-shaped back panel with seamless wings for extra support. I also placed pockets on the inside that can hold any size of prosthesis in place. The result was optimal comfort and support, but I wanted to give more than that. My dream was to help women reconquer their femininity damaged by the disease. And so, as a stylish, finishing touch, I adorned the top of the cups with a beautiful play of lines, inspired by the Notre-Dame cathedral (to me, a glorious symbol of hope and grace). Et voilá, a combination of care, comfort and class. A Care Bra, created by all of us together.

 

This season, in addition to our black and ivory versions, I have designed a limited-edition Care Bra in a mysterious, deep blue fabric and added silver lurex accents for a subtle sparkle. As an ode to Queen of Crime Agatha Christie, I placed a silver-metal talisman, shaped like a miniature notebook and reading glasses, at the center of your décolleté. Art director/illustrator Emmanuel Katsaros made a special illustration of our 3-piece collection, emphasizing a theme of ‘strength’. “The strength can be seen in the women’s hands. They represent personal strength, but also the strength created by women supporting other women in a time of need. I used a lot of pink, as a reminder to get yourself checked regularly. The reason I made the women quite glam is because I strongly believe that every woman is beautiful and feminine, also after a life-changing event like breast cancer.”

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Maison Marlies blog

The marlies|dekkers brand offers a wide variety of lingerie that can be worn by anyone and caters to every woman’s individual needs. Within our Maison Marlies blog you can read all about the life behind and surrounding the company. Whether you are eager to know where Marlies gets her inspiration for designing new lingerie collections, her lifestyle, healthy cooking ideas, or simply to share her taste in amazing art - you will find it in the blog. Our fearless creative director manages to find time to write about her business trips and even her shopping sprees and vacations for the times she can let her hair down for a while. And even while she is on holiday she will not leave you hanging.

Giving style advice

When you are feeling lost in finding the right fit or determine your bra size, Maison Marlies offers a set of guidelines so that you can continue shaking your bon bons without them falling out. You'll get style tips on how to wear and style your bras, and bikinis. You would not want a wardrobe malfunction which can actually be prevented when you are wearing high quality luxury lingerie. And when your breasts are kept in place in marlies|dekkers bras or bikinis, you can fully celebrate your femininity in all its glory and full potential. The blog offers advise on how to mix and match womens lingerie to boost, inspire your own fashion sense and keeps you updated on the latest fashion trends.

Marlies and friends

Her celebrity friends are also very pleased with that perfect fit a marlies|dekkers bra can offer you. These women proudly show off their marlies|dekkers lingerie sets in photoshoots for magazines, on stage when they're performing, during a cameo on tv or on the big screen in movies. Maison Marlies dedicates a special section of the blog to all gender equality related news so you are always updated about the latest developments around this special mission that embodies Marlies’ vision for the future.