Why the Price is Right
What makes my lingerie more expensive than a mass-produced brand? There are several reasons, but did you know that the average bra takes about 12 minutes to make in a factory, while a typical marlies|dekkers bra takes at least an hour? Let me tell you why.
First of all, it is not my goal to make expensive bras. It’s my goal to make the BEST bras, that last the longest, and offer you so much support and comfort that you end up saving money on a physiotherapist! (I’m only half-joking).
And so I use only very high quality materials. The best foam for the cups, the most durable and luxurious fabrics, the strongest straps and the best metal snaps.
But I also like to have a bit of fun. Every design should be a new adventure. Yes, when I started out, my typical ‘Marlies Dekkers straps’ became my signature, but I’m not a one-trick pony. I constantly need design-challenges. I want to wow you, again and again. I want to wow me!
For example: I was dreaming of the bra-version of a power suit. Something tough and feminine, something that helps you release your inner alfa. I would name it after favorite female gangster movie: Gloria, and it would combine a powerful pinstripe pattern with macho, leather suspender straps.
The main problem turned out to be the leather: the sewing machines we worked with couldn’t handle the tough material. ‘It can’t be done’, I was told. Well, those are fighting words to me!
I went on a mission and found a factory specialised in making leather handbags. I convinced them to lend me one of their sewing machines. I motivated some girls from the bra factory to learn how to operate this instrument. (how wonderful to see them so excited to learn something new!)
With all the hand-executed techniques we used, all the time and energy we put into it, the final Gloria bra could be considered a couture piece. In other words: priceless.
REFLECTIONS FROM YOUR MIRROR
FOR THE WOMEN OF THE WORLD
Between king and QUEEN
Who is Tasya van Ree? The mysterious girl in the big black hat has been fascinating art connoisseurs and fashion lovers alike since she burst onto the scene with her stunning black-and-white photographs of celebrities like Michelle Rodriguez and (one-time lover) Amber Heard. I asked the Hawaiian-born visual artist of Dutch-Japanese ancestry (41) about her art and soul. “Between both King and Queen is where I exist.”
Sara Mearns (31) is New York City Ballet’s boldest ballerina. A passionate, intense dancer, she started dancing at 3 and starred in Swan Lake when she was only 19. But instead of resting on her laurels, Sara has kept challenging herself with daring projects, from a collaboration with hip-hop dancers to a leading role in a Broadway show. I talked with the fierce Swan Queen about sacrifices, body confidence, and how to turn pain into gain. “I’m not the typical skinny, tall, long-neck kind of ballerina.”
The art of love!
Get your creative juices flowing
This Valentine’s, don’t wait around for that love-note or those fancy chocolates to feel loved and desired. Express yourself to fall in love with yourself, now!